In October 2026, Tata Motors had 14,740 electric vehicles registered, up 78.5% from the same period last year which saw 8,258 units being registered. However, this is a 6.1% monthly drop compared to the 15,703 (revised) units registered in September. While this does show that Tata’s electric vehicle range is still performing well, there was a distinct trend with some models performing well, whilst others lost out.
The Punch EV remains on top with an impressive 4,801 units registered. This accounts for almost a third of Tata’s total electric sales and is up 259% from the previous October. Sales were very strong across the board with only a 2% drop. The model was popular with customers, who predominantly bought the Empowered+ S variant (over 3,000 units registered). The 40kWh battery was also very popular, accounting for nearly all of the registrations. The micro-SUV has been performing consistently well and has been Tata’s most successful volume driver. It also became India’s first independent electric model to register over 5,000 units in wholesale.
The Nexon EV also performed well with 3,562 units registered. This was a 26.9% increase on last year, but a 1.5% monthly drop. The Creative and Fearless variants were very close in sales with the 45kWh being the go-to choice. Combined, the Punch and Nexon account for around 57% of Tata’s electric sales in October, showing that the growth of the brand is coming from its core small/mid size electric SUV range.
The Sierra EV has made an impact in changing the dynamics of the range. However, sales did slip back with 1,658 units registered. This is a significant amount, but was down 19.3% from September. There were more all-wheel drive variants sold compared to the Harrier EV, with around 15% of sales coming from these. The model has proved to be a strong performer, but the monthly decline shows that we can expect it to settle into a more regular sales pattern.
The Curvv EV had a strong month with sales increasing by 8% from last month to 1,416 units. This is over three times higher than last year. The price drop has paid off with steady sales across the range, with the Accomplished X variant proving popular. The 55kWh battery was also popular.
However, the Tiago EV and Harrier EV had a difficult month. The Tiago had a 25.2% monthly drop with just 1,280 units registered. This was an 8.6% decrease on last year. The Creative+ variant was the most popular but overall sales have dropped. The Harrier EV had 1,671 units registered. This was fairly consistent with a small drop, but was 18.2% down on October 2025. The Fearless+ variant was the most popular and around 1 in 10 Harriers were all-wheel drive. Overall, the Harrier had a drop on last year and the Tiago also dropped, showing that not all parts of Tata’s growing electric range are performing well.
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Xpres-T registered a few hundred electric fleet vehicles, with the Tigor EV having minimal sales. Tata registered 419 all-wheel drive electric SUVs between the Harrier and Sierra. This accounts for around 12.6% of sales from these two models. Overall, the growth is coming from the Punch, with the Nexon also performing well. The Sierra has had an impact and the Curvv is gaining momentum. However, the Tiago and Harrier have both struggled. October has shown that Tata are definitely the market leader with around 40% of the market. They’ve seen an impressive 78% increase from last year. However, there is an imbalance in the range with the Punch dominating sales. The Nexon has performed well, whilst the Sierra has made an impact. The Curvv is gaining momentum, whilst the Tiago and Harrier have gone the other way. How Tata can manage these different trends will play a big part in their future growth.
