Mahindra & Mahindra has officially opened reservations for its highly anticipated all-electric SUV, the XEV 9S, marking a significant step in the company’s push toward sustainable mobility in India. The bookings commenced on January 14, 2026, and the response has been overwhelming, with the XEV 9S contributing to a combined milestone alongside the XUV 7XO.By 2:00 PM on the first day of bookings, Mahindra recorded an impressive 93,689 consolidated bookings for the XEV 9S and XUV 7XO models. This translates to a booking value exceeding ₹20,500 crore (calculated at ex-showroom prices), highlighting strong customer enthusiasm for Mahindra’s latest offerings in the authentic SUV segment.
The XEV 9S, launched in November 2025, is positioned as India’s big new electric 7-seater SUV. Built on Mahindra’s dedicated INGLO born-electric platform, it emphasizes spacious interiors, advanced technology, and family-oriented practicality. It stands out as a modern EV alternative in the SUV space, offering three battery options—59 kWh, 70 kWh, and 79 kWh—with claimed ranges that make it suitable for long-distance touring and everyday use.
Priced starting at ₹19.95 lakh (introductory ex-showroom), the XEV 9S delivers premium features including high-performance electric powertrains, rapid charging capabilities (up to 175 kW), and a focus on silent, sophisticated driving. It caters to evolving customer preferences by providing compelling choices in the electric SUV category, complementing Mahindra’s broader portfolio that includes petrol, diesel, and other EV models.
Deliveries for the XEV 9S are set to roll out in phases across dealerships nationwide, beginning the week of January 26, 2026. This follows the immediate commencement of deliveries for the XUV 7XO, ensuring customers can soon experience these segment-defining vehicles.
Mahindra’s strong momentum in the SUV market continues, driven by innovative products, robust manufacturing capabilities, and a commitment to meeting diverse usage needs. The massive first-day booking numbers for the XEV 9S underscore growing confidence in electric mobility and Mahindra’s vision for an “Unlimit India” with world-class, sustainable SUVs.
Customers interested in securing their XEV 9S can book online via the official Mahindra Electric SUV website or visit authorized dealerships. With test drives having started earlier and strong demand already evident, early reservations are recommended to prioritize delivery slots.
This launch reinforces Mahindra’s leadership in India’s evolving automotive landscape, blending performance, space, and electrification for the modern family. Stay tuned for more updates as deliveries begin and real-world reviews emerge.
