The Kia Sorento has been a global symbol of elegant utility, and the latest iteration of the iconic vehicle brings a perfect blend of technology and luxury to Indian roads. The 2023 Kia Sorento is a masterclass in automotive design and engineering, offering buyers a wide range of technologies and options on the go. The intelligent Kia AI Assistant is available to help drivers with whatever they need on the go, without distracting them from the road. While using voice commands, the driver gets the assistance of Live Generative AI – a groundbreaking innovation in the Indian automotive industry, putting the Sorento in the vanguard of the automobile market in the country. The voice recognition technology allows for chatting with the car, getting answers to follow-up questions, getting real-time information, and controlling certain features such as the air conditioning or the windows. The Sorento’s intuitive tech is complemented by its elegant exterior and interior, making the car a pleasure to use.
The 2023 Kia Sorento’s sophisticated design extends to its powerful performance and smart technology. The car is long (4,815 mm), wide (1,900 mm) and tall (1,700 mm), with a wheelbase of 2,815 mm – the largest and widest of any three-row mid-size SUV in its class. The Sorento has a commanding presence on the road while providing the comfort of a family-friendly six or seven-seat vehicle. The optional captain’s seats in the second row create more space, and the car also features dual 12.3 curved displays, panoramic sunroof, Bose sound system, and ventilated seats. Other notable luxury touches include the powered tailgate with an anti-pinch function. The hybrid propulsion provides exceptional performance and excellent fuel economy, while the All-Wheel Drive ensures outstanding power delivery on any terrain. The 1.6 turbo petrol engine, combined with an electric motor, delivers 238 PS and 380 Nm of torque with an automatic gearbox and AWD – the first-ever Sorento petrol hybrid to feature AWD. The 2.2 diesel engine is also available, developing 193 PS and 442 Nm of torque, with AWD and front-wheel drive options.
With the right safety technology and an intuitive cockpit, the 2023 Kia Sorento is a secure and smart choice for Indian roads. The Sorento comes with Level 2 ADAS driving assistance, including multiple airbags, 360-degree cameras, a digital rearview mirror, and smart dashcam technology. The 2023 Sorento is a testament to Kia’s dedication to bringing cutting-edge technology to Indian roads. At the same time, the Sorento combines global appeal with local refinement, being a genuine global car with a local touch. The familiar Tiger Nose front end, vertical LED lighting, and subtle tweaks to the design language are all present in the Sorento. The car is built in Anantapur, Andhra Pradesh, as a locally produced vehicle, tailored to Indian conditions and buyer preferences. Kia Sorento’s price in India starts at Rs. 27.99 Lakh for the diesel variant, with the hybrid models’ cost to be announced shortly. The 2023 Kia Sorento is the latest addition to the Indian automotive market’s competitive three-row premium SUV segment. Coming with innovative technology such as the AI assistant, elegant design, powerful petrol and diesel engines, and optional AWD, the Sorento is a serious competitor to other premium cars in the segment.
Overall, the 2023 Kia Sorento is an impressive car that offers value and innovation in equal measure. By combining the intuitive power of AI assistance, luxurious comfort, powerful performance, and enhanced safety features, Kia announces its intentions to disrupt the local premium SUV segment. The Sorento is designed to provide a more connected, convenient, and comfortable driving experience on the road, bringing a new level of technology to Indian roads.