With the launch of exclusive MG Select outlets, the Cyberster emerges as the brand’s most aspirational offering, now made even more desirable with the new Iris Cyan shade.
MG Motor India has officially begun rolling out its new MG Select premium dealership network across the country, marking a significant shift in the brand’s retail and product strategy. These exclusive outlets are designed to cater to MG’s high-end and lifestyle-focused vehicles, offering a more curated and premium ownership experience compared to standard dealerships.
The MG Select dealerships will handle the sales and customer engagement for premium models such as the MG Cyberster electric sportscar and the MG M9 Presidential Limousine. While both vehicles represent the upper end of MG’s portfolio, it is the Cyberster that has clearly captured the imagination of enthusiasts and buyers alike.
MG Cyberster: The Star of MG Select
Among the premium offerings, the MG Cyberster stands out as the most desirable product to be retailed through MG Select dealerships. With its low-slung roadster design, scissor doors, and fully electric performance credentials, the Cyberster brings a fresh sense of excitement to India’s EV landscape — one that blends performance with cutting-edge design.
Positioned as a lifestyle sportscar rather than a mass-market EV, the Cyberster plays a crucial role in shaping MG’s premium brand identity in India.
New Colour for 2026 Enhances Appeal
For the 2026 model year, MG has further enhanced the Cyberster’s visual appeal by introducing a new exterior colour — Iris Cyan. With this addition, the Cyberster’s colour palette now expands to five distinct shades, offering buyers greater personalisation options.
Iris Cyan is expected to resonate strongly with Indian sportscar buyers, thanks to its bold, futuristic character and premium finish. As a special and standout colour, it is likely to emerge as one of the most popular choices for the Cyberster in the Indian market.
Strengthening MG’s Premium Strategy
The launch of MG Select dealerships, combined with thoughtful updates like the new Cyberster colour, underlines MG Motor India’s intent to build a credible premium EV ecosystem. By separating mass-market offerings from halo products, MG is aiming to deliver a more focused ownership experience while elevating its brand perception.
As India’s electric vehicle market matures, lifestyle-driven and aspirational EVs like the Cyberster are expected to play an important role in attracting new buyers — not just to electric mobility, but to the MG brand itself.
With the Cyberster leading the charge, MG Select could well redefine how premium electric vehicles are bought and experienced in India.
